It rang. You lost it.
You were on a job with your hands full. That customer is dialling the next number on the list before you have wiped them.
Built for local service businesses
Never miss another job
Every call you cannot take and every form that comes in at 7pm gets answered in under a minute, and booked straight into your calendar. You keep working. It keeps answering.
Nothing to sign before you have seen the work.
Missed callTuesday, 7:42pm
Call missed. Nobody in the office.
Hi, this is Meridian Heating and Cooling. Sorry we missed your call. What can we help you with?
AC died upstairs, house is 84 degrees
We can get someone out tomorrow morning. Does 9am work?
yes please
Booked for 9am. You will get a reminder text tomorrow at 8.
Answered in 41 secondsNobody in the office
Your phone
Meridian Schedulingnow
New job booked
Tomorrow, 9:00am. Upstairs AC, no cooling.
Booked while the shop was closed
78%
of missed callers never come back
This answers them before they call the next guy.
A demonstration of the missed-call text-back running. Meridian is an example business, not a client.
The handoff
Yours, on your domain
The stack
Configured, not rented out
The pricing
One number, not a menu
The build
Days, not months
The gap
The jobs you never knew you lost
You were under a sink when it rang. You called back at six and it went to voicemail, because by then they had already booked someone else. That job was yours. Nobody was there to take it.
They waited, then they left.
The form came in at 7pm. You saw it at 7am. Whoever replied first that evening got the work, and it was not you.
Your site is a year out of date.
Last year's holiday hours are still on it, because the developer who built the thing stopped replying two years ago.
The build
Three things, wired together
People find you
- You show up when someone in your area searches for what you do
- The site loads fast enough on a phone that they stay
- Built to be read by Google, not just to look right
Nobody gets ignored
- Every missed call gets a text back within seconds
- Every question gets an answer
- You see which calls came from the site, so you know what is working
They show up
- A lead who fills in your form hears from you inside a minute
- They get a reminder before the appointment
- Booked jobs turn into jobs you actually do
The offer
Your site answers the phone
Most local businesses do not lose leads because the website looks wrong. They lose them in the hours nobody is there to reply.
What most businesses should buy
The Digital Front Desk
A rebuilt site that gets found, and someone behind it around the clock who answers every call and books the job without you.
You get found
- Built to be found on Google, not just to look good
- Loads fast and reads properly on a phone
- Change your words, hours and photos yourself
The phone gets answered
- A receptionist that picks up around the clock
- Answers the questions and books into your calendar
- Twenty calls at once with nobody on hold
Someone answers at 7pm
- Enquiries answered while you are off the clock
- The job gets booked without waiting on you
- You know the second it happens
The follow-up happens
- A call you could not take becomes a conversation
- Past customers get asked for a review
- The people who booked actually turn up
Rates on request, one number rather than a menu. Nothing to sign before you have seen the work.
Book a callThe step up
The Full Booking Engine
Everything above, plus we buy the attention. For businesses that have stopped leaking calls and now want more coming in than word of mouth supplies.
- Google search ads, for people already looking for what you sell
- Facebook and Instagram ads, for the ones who are not looking yet
- Creative made in house, so angles get tested in days rather than booked as a shoot
- A landing page per campaign, not one page pointed at from everywhere
- Managed week to week, because an account left alone quietly stops working
- Reporting on booked jobs, not on impressions
The presenters in that creative are AI generated. Meta labels it on the ad automatically, so it is visible either way.
What we will not do is invent a customer. Nobody who does not exist will appear in your ads saying they hired you. That is a fake testimonial, and it is against the law as well as the point.
Rates on request. Your ad budget is separate and paid straight to Google and Meta, and we are the only ones who see what it does.
If that is more than you need
Without the voice agent
The site, the search work and the follow-up, with the phone left as it is. Suits a business where enquiries mostly arrive by form or text.
What you give up
- The phone rings out and goes to voicemail like it does now
- A form fill gets a text back, not a call back
- A rush of calls at once is still a rush of calls at once
Website only
The rebuild and the search work, without anything that answers for you. A good website that still waits on you.
What you give up
- Nobody answers the form at 7pm
- A missed call stays a missed call
- Reviews only arrive if you remember to ask
Search optimisation is in every build, not an upsell. The site is built so Google can read it and rank it, which is how people already searching for what you sell find you.
Fit
If the phone is how you get paid
Some of the trades we build for, nowhere near all of them. The list is not the qualifier. What matters is the shape of the problem, not the industry: a customer who rings the next name down when nobody picks up.
HVACPlumbingRoofingElectricalDentalChiropracticMed spaEstates and foundations+ Your trade
Not listed? Most local businesses that run on booked work fit the same pattern. Ask.
No website yet?
Start with Project Smith Designs, eleven years building first sites for businesses getting online. Come back here when you want it answering the phone for you.
Visit Project Smith Designs60s
To first contact
0
Setup fees before you see the work
3
Ways they can reach you: phone, chat, text
24/7
Hours somebody is answering
Who you are hiring
Shayne Smith
You work with me. No account manager, no handoff to someone junior after you sign.
VP of a million-dollar marketing agency and founder of Smith Automations. Five years in digital marketing, building the thing I used to sell.
Small client list. When there are testimonials worth reading, they will be real ones with names on them.
Questions
Before you book
What does it cost?
Rates on request, and it is one number rather than a menu of upsells. The build is one-time, the automation is monthly, and you see both before committing to either.
Will this get me to the top of Google?
Nobody can promise a ranking, and anyone who does is selling you something. You get clean structure, real page titles, and pages that load fast on a phone. That part is in our control.
How do the review requests work?
The same neutral request goes to every customer on your list. No screening for happy ones first, nothing offered in exchange. Google enforces against both.
Can I edit the site myself?
Yes: words, photos, hours, phone number, without us. The layout is not editable, which is what stops a quick text change becoming a broken page.
What if I already have a website?
Good, that is who this is for. We rebuild it on our template and point your domain at the new one once you are happy. Nothing goes live unseen.
Can I start with just the website?
Yes, and some should. Estates and foundations usually skip the automation entirely. Follow-up switches on later without touching the site.
Will the AI sound like a robot to my customers?
It answers questions, books into your calendar, and hands off when it is out of its depth. You approve how it talks before it takes a call, and you can listen to any conversation.
How long does it take?
Days, not months, because the template is already built. Most of the wait is your photos and copy approvals.
Start here
Book the call
Thirty minutes to work out what is costing you work, and what fixing it would involve. You will know where you stand by the end of it.
Thirty minutes, on a video callNothing to prepare beforehandNo pressure to decide on the call